Articles — 2020

Autumnal greetings from the Grove! It's your friendly shop fairy Michelle, working in place for now at our Dallas HQ. As you may know, I post a semi-annual update to share shop news with our circle of friends, customers, and supporters (and maybe a handful of secret haters, who knows). Our year, like just about every other business owner's, has been defined by the 2020 global pandemic. We've stumbled and stressed, angst-ed and adapted, but are coming out stronger thus far. This picture shows me after pulling an all-nighter to get a surge of online orders out the door. I'd...

The decade is new and uncertain, the planet is melting, there are way more witchcraft books coming out every day than I can keep up with…dammit! Time to crouch down by a dusty bookshelf and get nostalgic for the books that shaped us when we were baby Witches. Google is great for looking up a moon phase or herbal recipe—but for the dedicated Witch, there’s nothing like the printed word to guide your studies. We’ve combed through our library for classic beginner’s books that have stood the test of time. Each one of these titles has passed the quarter-century mark...