Articles — business

How to spot a fake Tarot deck (and why it matters)

Posted by Michelle Gruben on

How to spot a fake Tarot deck (and why it matters)

If you search for Tarot online, you’ve probably noticed a new trend in the marketplace: E-commerce listings for decks at insanely low prices. Often shipping from overseas, these cheapo decks dominate search results on popular shopping sites. Yep, the tsunami of imported knockoffs has finally (and predictably) swamped Tarot-town. Some buyers of pirated decks know they’re buying a fake copy and just don’t give a damn. But reviews and social media pages are full of comments from regretful shoppers who thought they were getting a bargain on a genuine deck. Fortunately, if you choose, you can easily avoid buying a...

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Event review: Mystic South 2019

Posted by Michelle Gruben on

Event review: Mystic South 2019

Howdy! It’s me, your intrepid Pagan traveler with some notes from my first Mystic South event. Mystic South, in case you haven’t heard of it, is a new-ish Pagan conference that happens every summer in Atlanta. Mystic South is a hotel-based weekend event and claims about 450 attendees. The event brings together Pagan authors, performers, and seekers from (mostly) the American South and Southeast. For us southerners, Mystic South is a welcome alternative to flying across the country to attend PantheaCon or going camping outdoors in the godawful heat. Now in its third year, Mystic South is attracting A-list presenters...

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Pagan and metaphysical stores in Dallas / Fort Worth

Posted by Michelle Gruben on

Pagan and metaphysical stores in Dallas / Fort Worth

Howdy, y’all! Here’s a comprehensive guide on where to shop for magickal supplies in DFW, presented by a local Witch and native Dallasite. For the past few years, I’ve heard people remark that Dallas doesn’t have any really great metaphysical shops—something on par with, say, Houston’s Magick Cauldron or Austin’s Nature’s Treasures. A friend likes to joke that his favorite Dallas magick shop is The Witchery. (For non-locals: The Witchery is in Galveston—a five-hour drive.) No, Dallas is not an ideal destination for the metaphysical shopper. There are­­ loads of stores, but they’re reeeaaalllyyy spread out. (Going to every shop...

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Online witchcraft schools: What you should know

Posted by Michelle Gruben on

Online witchcraft schools: What you should know

Thinking about deepening your witchcraft studies by attending school? Welcome to the future—it’s pretty amazing here! One of the blessings of the information age is that it is easier than ever to connect with a teacher, especially in arcane subject matter that was once available only to a select few. Most witchcraft schools exist primarily in the online sphere, where rent is cheap and information can flow freely across distances. Online education has some disadvantages compared to face-to-face instruction. You will likely complete your studies by downloading lessons and interacting with your teacher(s) over email, video, and forums. (Hogwarts, it...

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Grove and Grotto Spring 2019 update

Posted by Michelle Gruben on

Grove and Grotto Spring 2019 update

Greetings! It’s your friendly shop fairy Michelle with some updates on what’s new at the Grove! 2018 was a very busy year. We’ve added hundreds of new products and made many other changes and improvements. Here’s some highlights: New products We have a new house brand of resin incense, packaged under the Magick Cupboard label. Some of the pre-packaged resins we received weren’t meeting our quality standards, so we ditched them and started producing our own. The Magick Cupboard resins are shop-tested, practically dust-free versions of the world’s best resins for your altar and home. (View all our resin items...

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